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Pivot, iterate, and learn, and you can't fail

Updated: 17 Sept 2019

# tech for business

# 5 of 27


As long as you remain flexible, open to learning, and eager to create true value, you cannot fail.

Why? How?

Most successful entrepreneurs are “serial” entrepreneurs. And most have at least one “failed” business” on their track record.

What is failure? When should you stop working on an idea?

These questions are hard to grapple with, as there are no safe blueprints to startup success.

In my opinion, choosing not to pursue an idea is not a failure. Letting go of a project or pivoting to something new is not a failure.

Failure, to me, is the inability to recognize that the idea does not provide sufficient value to meet your goals.

For instance, let’s say your goal is to make a good income from selling a product. Failure occurs if you don’t recognize that what you built is not creating enough value for customers to purchase it and requires a lot of time and energy on your part to reach even half of your goal.

However, if you realize this quickly enough and pivot towards a product that DOES provide enough value for people to pay for it, then you haven’t failed. Some people might consider your first idea to be a “failure,” but to me, it was just a step along the way.

As long as you remain flexible, open to learning and iterating, and eager to create true value for those you serve, you cannot fail.

Best of luck! And let me know how I can help.



Léa Oriol

I'm the CEO of Mivvy, a platform where women learn high-value skills from female experts. I'm a software engineer, product maker, and design geek. Let's connect.